In the spring of 2021, we received our very first sample of what we didn’t know would end up being a 2+ year journey. Multiple trips to Lake Guntersville, thousands of mats punches, hundreds of docks flipped, multiple bed fish, and over 4 iterations later we’ve landed on what we believe is the best flipping hook sold on the market today.
It starts with the materials. Our flipping hook is forged from high carbon steel and formed into a surgically sharpened needle point. We slightly increased the depth of our barb. By doing this it ensures that once you get a fish hooked, that fish is not coming unpinned. Our bait keeper is made from a durable ABS plastic material that stays in place, keeps your soft plastic secure from sliding down the shank of the hook, and most importantly doesn’t break after multiple fish. And finally with todays world of everyone tying a snell knot on their flipping hooks whether they’re using fluorocarbon or braid, we went ahead went the extra mile and welded our line tie. So even if you do decide to tie a traditional knot, there is no possible way for it come off.
The phrase, “Good things come to those who wait” rings true with this product. What we expected to be just a few month process, maybe a year at most ended up being over two years. After a laundry list of obstacles like long lead times, supply chain issues, packaging designs, astronomical minimums, and shipping delays we are excited to finally bring this product to market.
From the beginning we promised ourselves and our customers that we would not release a product unless we felt it was 100% perfect and something we would personally go purchase. Whether you’re a long time supporter of TMO Tackle or are just now finding us, do yourself a favor and pick up a few packs of these hooks. Tell your friends about them, make a social media post, or even send us an email with your thoughts, we love hearing from our customers! And as always, thank you for supporting our dream!
Sincerely,
Your Founder & CEO
Tanner Martin
“We’re excited to encompass the “River Rat” family of proven fish catching products and loyal customer base into the TMO name and product line. You can rest assured the “River Rat” name will live on and continue to produce top tier fishing lures at affordable prices for anglers all over to enjoy,” says Tanner Martin, Owner & Founder of Tanner Martin Outdoors LLC.
Effective at the time of this release, all “TMO River Rat Series” products are available for purchase on the TMO website, www.tannermartinoutdoors.com.
About River Rat Tackle
River Rat Tackle Company LLC was founded in 2011 by Craig Jurgonski out of Shelbyville, IN. During this time Craig developed many customer baits including the "Not So Finesse" Jig, River Rat Swim Jig and the Oxbow Bully. Along with these custom baits, Craig also added a wide variety of other baits proven to catch fish. In 2011, Craig moved the company to South Carolina due to a job change. And in 2020, the company returned to its Indiana roots and was run by Nate Redman out of Brownsburg, IN.
About Tanner Martin Outdoors LLC
Tanner Martin Outdoors LLC is the parent company that owns and operates the brands TMO and TMO Tungsten. The TMO Tungsten brand launched in May of 2020 in Indianapolis, IN as a fishing tackle company focused on selling primarily premium tungsten fishing products. Since the launch, TMO Tungsten has grown from offering just 5 SKUs to over 150 SKUs. TMO Tungsten products can be purchased through its online marketplace; www.tmotungsten.com, or through many brick and mortar tackle store dealers located across the United States.
Our good friend, and Pro Staff member Jacob Spencer with Crossroad Outdoors put together this fantastic video giving us his two cents on the topic!
Give the video a watch and let us know your thoughts on whether you should peg or not peg you sinker!
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